When you make presentations, you are conversationally overcoming areas of resistance - problems or dangers your prospect associates with becoming involved with your proposal.
Risk reversal is a concept that can really help you do this effectively. People have a resistance to taking on anything new - risk reversal offers reassurance. If your company has a guarantee or if you personally stand behind what you promote, you can overcome this natural resistance.
Always present your opportunity or product in a way that shows how its potential benefit outweighs any risk. I've enrolled many people who are now happily involved in their own businesses by applying this principle to my initial presentation.
You can often get people even more excited about an opportunity that offers high income potential, such as a home-based business or Network Marketing opportunity
